News in brief: Outbrain Completes Teads Acquisition; UK Betting Companies Under Security for Ad Targeting; Nielsen and ...

The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for local media.

Fox’s Tubi will host two feeds as the reigning champion Kansas City Chiefs take on the Philadelphia Eagles on Sunday.

Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...

The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...

Culver City-based Sony said it would send new episodes directly to television stations, escalating the contract dispute with ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...

Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.