HYBE's recent controversies around Chairman Bang Si-hyuk and three ex-employees made news. What do they mean for BTS' label and the K-pop business?

BTS' Taehyung once again became viral internet sensation with his latest appearance in Coca Cola’s Zero Campaign. The Slow ...

On August 1 KST, Coca-Cola Korea formally announced that V had been chosen as its newest brand ambassador.

In a candid Weverse live session, BTS's V addresses the chaotic airport scenes and advocates for the revival of the Purple ...

BTS' V faces backlash over new brand collab that fans say could’ve been avoided. While praised in Korea, the move split ARMY ...