To put it bluntly, Minecraft doesn't need to go free-to-play, given its success as a premium product. It's not like there are no other revenue streams available after the initial buy-in, either, as ...

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Fans' funny comments on A Minecraft Movie's Spider. Because it's the film's first look at the Spider Jockeys, fans poked fun ...

Producer Mary Parent and director Jared Hess address how A Minecraft Movie earned its bizarre name and its connections to the ...

With A Minecraft Movie headed to theaters on April 4, it should come as no surprise that the game it's based on is adding a bunch of content linked to the release. Minecraft is adding downloadable ...

McDonalds announced this week its joint venture with Minecraft for a Happy Meal promotion, connecting two massive audiences ...

This week, McDonald’s announced its latest big promotion: a tie-in with A Minecraft Movie that launches on April 1 and ...

A Minecraft Movie' is mere weeks away from release, and you can celebrate with new McDonald's Happy Meals, in-game DLC, ...

New ads, meal collectibles and in-game skins see McDonaldland icons get “blockified” in anticipation of the Minecraft movie ...

From crafting pixel-perfect replicas of our Golden Arches and world-famous menu items, to stacking block upon block into full ...

McDonald's launches Minecraft meals for kids and adults with toys, game codes, and themed food from April 1 to 27.

Minecraft has had an incredible start to the year. Building on the momentum from its 15th anniversary, Mojang Studios’ video ...