Gradial, a Seattle startup that uses AI agents to help marketing operations teams increase productivity, raised $13 million ...

It wasn't always obvious that marketing operations would become such a central part of B2B marketing. When businesses first started adopting the practice, a lot of people thought it was little more ...

Marketing Operations (MOps) has gone from being a largely overlooked and underfunded department to being recognized as critical to organizational success. To better understand the evolving role and ...

Marketing reveals the strengths of a business and, when aligned with effective operations, can lead to not just customer attraction but also retention and growth, as demonstrated through my own ...

Gradial is at the forefront of the agentic revolution, converting a fragmented and manual business services market worth hundreds of billions of dollars into software augmented by humans. While most ...

In 2025, businesses are continually refining their approaches to sales, marketing, and operations to keep up with the ...

Rishi joins Hachette Book Group from the Random House Group as executive director of consumer engagement and marketing ...

V4 Company, the largest digital marketing advisory firm in Latin America, announces a major step toward the technological ...