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Mattel says Barbies and Hot Wheels could soon get more expensive under Trump's tariffs
The toy giant behind popular brands such as Barbie and Hot Wheels ... Mattel expects to spread out manufacturing to the point that no single country will represent more than about 25% of total ...
Los Angeles Times10d
Mattel to lay off 120 workers in latest cost-cutting move
Mattel, the toymaker behind Barbie and Hot Wheels, is laying off 120 workers ... Mattel expects China will represent less than 40% of global production for the company’s toys in 2025, he said ...
New York Post15d
Mattel CEO aims to offset Trump’s tariffs by shrinking manufacturing, making more movies
“We used to be called a toy manufacturer,” Kreiz said at the UBS Global consumer ... Last year, sales of Hot Wheels products eclipsed Barbie related merchandise, Mattel said.
Business Wire9d
2025 Hot Wheels™ Legends Tour Opens Vehicle Submissions in the Global Hunt for the Next Hot Wheels® Die-cast
--(BUSINESS WIRE)--Submissions for the 2025 Hot Wheels ... held at the Mattel Headquarters in El Segundo, Calif. New for 2025, the culmination of the tour will become more global in nature with ...
The Toy Book9d
On the Road Again: Hot Wheels Legends Tour Returns for 2025
The 2025 Hot Wheels Legends Tour will kick off with a live event on April 26 in Tampa, Fla., in partnership with Walmart.
The Star4d
Mattel eyes 20% output growth for Hot Wheels
PETALING JAYA: Nasdaq-listed Mattel Inc ... vice-president for global manufacturing and Asia operations Soo Teck Heng said MMSB currently operates the world’s largest Hot Wheels manufacturing ...