Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Delta Air Lines sparked controversy this week when President Glen Hauenstein revealed that the company was planning to expand ...

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...

In its earnings call earlier this month, Delta said that around 3% of domestic tickets sold this year have been priced by the ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

American Airlines’ top executive blasted the use of artificial intelligence in setting air fares, calling the practice ...

Delta Air Lines is expanding AI-driven dynamic pricing to set custom flight costs for each traveler, raising privacy concerns ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...