Thanks to an Ulta Daily Beauty Steal deal, the largest size of singer Billie Eilish’s perfume is now $20 cheaper than the smallest size. Today, March 14, is the only day you’ll get the 3.4 ...

Heidi's Tips: "Start out with a clean countertop. I lay everything out in order and make sure I have read all the directions so I know exactly what to expect." More From Heidi: "I can just dye my ...

A surefire regular at any top-class festival, Billy Gillies is a chart sensation and genre favourite rolled into one. Hailing from Northern Ireland, Gillies has been hard at work honing his craft ...

Enter: pheromone perfume. First, let me explain what the heck pheromones are. “Pheromones are a form of biological, nonverbal communication,” says board-certified dermatologist Karan Lal ...

This article is written by a student writer from the Her Campus at PSU chapter. Be honest. How often have you looked at the notes in a perfume description and had no idea what something was? I know ...

A standout choice is Creed Aventus. Launched in 2010, this fragrance has stood the test of time and continues to captivate people with its woody, fruity, and fresh notes. This classic scent balances ...

Launched in 2010, the fragrance is the perfect coming together of soft florals and sweet fruity notes. It’s fresh, it’s juicy but also mellow at the same time. A perfect spring perfume that ...

Or why do some scents seem to disappear faster than others? The answer lies in the fragrance pyramid: top, middle (or heart), and base notes. These layers unfold over time, transforming seamlessly as ...

Here at IndyBest, we’re on hand to get to the crux of each fragrance, breaking down the notes in a manner that will translate through your device’s screen. So, sit back and scroll on for our ...

Forbes contributors publish independent expert analyses and insights. Hugh McIntyre covers music, with a focus on the global charts.

Fragrance has for years been beauty’s growth engine, a category that’s sustained strong sales and high consumer engagement since the post-pandemic boom. “During and after the pandemic, the category ...