Minnesota Timberwolves guard Anthony Edwards' latest adidas advertisement is drawing comparisons to a Reebok marketing ...

An in-depth discussion with All Racquet Sports, the manufacturer behind the adidas pickleball line, discussing their sponsorship of Federico Staksrud and their new push into the pickleball market.

A new commercial from Adidas shows Patrick Mahomes receiving best wishes in Super Bowl LIX from sports stars and his family.

adidas sought more than just a traditional marketing push for its latest high-performance tennis shoe, the Ubersonic 5. With ...

Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products.

How Will All-Star Go? Your weekend watch guide. I’d argue this is one of the most important NBA All-Star Weekends in a long ...

Top-handle bags have been popular over the last few seasons. However, for 2025 the dominant silhouette is doctor holdalls, ...

Whether you're a hardnosed practitioner or just getting in a pre-brunch sweat, these are the best gloves in the game.

Turkey has hit German sporting equipment giant Adidas with a fine of more than $15,000 for failing to inform customers that ...

The director and documentarian signs for representation following his Tribeca selection and Netflix directorial debut.

Nike is dropping multiple hyped Jordan 1s in February, but is the sneaker losing its appeal? We break down whether too many releases are killing the hype.