There is no denying that Minnesota Timberwolves shooting guard Anthony Edwards had the hottest hoop shoe of 2024. The adidas AE 1 (and its low-top version) has been a massive success among ...
Minnesota Timberwolves guard Anthony Edwards' latest adidas advertisement is drawing comparisons to a Reebok marketing campaign from 2003.
On his elbow and shin guards from adidas and there along the thumb of his new, green Mizuno glove is the Cardinals' outfielders middle name, in the Japanese writing style.
adidas sought more than just a traditional marketing push for its latest high-performance tennis shoe, the Ubersonic 5. With ...
Nike is dropping multiple hyped Jordan 1s in February, but is the sneaker losing its appeal? We break down whether too many releases are killing the hype.
Turkey has hit German sporting equipment giant Adidas with a fine of more than $15,000 for failing to inform customers that ...
Hill became CEO last year, replacing John Donahoe. But analysts have said the company's turnaround plans could take time to materialize. Nike also made the announcement as celebrity brands make for ...
Enmanuel has captured the imagination of fans, opposing players and celebrities across the country with his high-flying dunks and uplifting play as he competes at the Division I level despite having ...
How Will All-Star Go? Your weekend watch guide. I’d argue this is one of the most important NBA All-Star Weekends in a long ...
The athletic brand’s campaign takes a gentle approach to sports, in contrast to Nike’s recent focus on the costs of winning.