Omnicom Group’s GSD&M will oversee creative, strategy, media, experiential and social duties for White Castle, with its first work expected in early 2026.

Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the perception of the advertising industry and more.

The expensive deals come with white-glove coaching, and are helping brands build AI into their marketing and customer ...

Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the ...

Ad Age breaks down 13 job descriptions from agencies and production companies that have recently hired or seek to hire for AI-related positions.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its ...

AI-generated content is overwhelming digital channels, and brands must prioritize quality, originality and relevance to stay ...

Marketers should treat ethics as a core professional discipline—embedded in creative work, learned through training and ...

Brands have been clamoring to be part of “The Group Chat” since its first episode went viral back in late March, and creator ...

MLB scores with Hank Aaron tribute, Apple TV is an Emmy nomination standout and Substack earns funding—plus, why it was a bad ...

Hello, and welcome back to Agency Brief. It was a busy couple of days for agency changes (more on that below). This week, we’ve got the scoop on Dan Gonda’s new role at Publicis, plus a look at ...

Geometric designs reflect the simple experience of the bottled cocktail brand.