LAUSANNE, Switzerland (AP) — The IOC has signed a $3 billion deal with its long-time United States broadcast partner NBC for ...
The long-tenured Summer and Winter Games television broadcaster struck a deal with the International Olympic Committee that ...
NBC will now be the champion of Olympic broadcasting in the United States through at least 2036. The IOC said Thursday it ...
The International Olympic Committee announced a $3-billion deal for NBC Universal to broadcast the Olympics until 2036 in the ...
The IOC has long marketed the Olympics as the sporting world’s most prestigious tournament. It organises just two events ...
Mikaela Shiffrin and Lindsey Vonn Headline FIS Alpine Skiing World Cup Finals from Sun Valley, Idaho, Starting March 22 Across NBC, Peacock, USA Network, and CNBC ...
Bach further mentioned the IOC's strategic media partnership shifts, emphasizing the transition from traditional broadcasters like NBC and the European Broadcasting Union (EBU) to digital-focused ...