Patrón has always been additive-free and is now making sure consumers know it with a bold new marketing campaign. Patrón says all the tequila it has ever made since 1989 has been free of additives.

tall glass bottle outfitted with gold designs inspired by the volcanic tahona stone used to produce the brand’s tequila alongside other elements, including agave fields and the light found ...

If you're out on the town and are looking for a margarita to have with dinner, Texas Roadhouse has you covered with a variety ...

HAMILTON, Bermuda, Feb. 25, 2025 /PRNewswire/ -- PATRÓN ® Tequila, the world's number one super-premium tequila*, proudly announces the launch of the "100% Additive-Free Tequila" campaign ...

Patrón, a Bacardi-owned tequila brand, is making a loud, clear and billboard-sized statement. The tequila brand has today launched ‘100% Additive-Free Tequila,’ an integrated campaign ...

When tequila sales first began to boom in the U.S. in the 1980s, most were gold tequila, or mixto, a tequila made from a minimum of 51% agave and the rest from other sugars. Patrón’s launch ...