“Apparently it’s like the best-tasting strawberry in the entire world.” Antoci removes the Elly Amai fruit from its clear plastic packaging, marvels at its presentation — it’s affixed to ...

In late February, influencer Alyssa Antoci — whose family owns luxury Los Angeles grocer Erewhon — posted a TikTok about a rather pricy piece of fruit: a $19 strawberry from the chain.

A $19 strawberry, sold exclusively at Erewhon, has generated some unique reactions. Here's what people are saying about it.

Get ready to eat red! March 21st takes on an extra layer of fruity significance for Californians: it's National Californ ...

The fruit's price is equivalent or less than what you would pay for the strawberry in Japan, Erewhon said. “If you think logistics-wise, getting it here and being able to try it fresh from Japan ...

In a video, the gardening lover (@lawrencetiktok90) shared that “now is the perfect time to be planting strawberries” as he shares his recent purchase of everbearer strawberry plants.

Vote in our poll at the end of this story. Costco has swapped out its classic fruit smoothie for a new strawberry banana smoothie, sparking mixed reactions from customers. According to discussions ...