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Jean-ius Marketing or Not: Did American Eagle Score With Its Sydney Sweeney Campaign?
American Eagle’s Sydney Sweeney campaign didn’t just add $200 million to the company’s market cap overnight. It reminded us that everything and nothing has changed about marketing. It turns out sex still sells. It always has and apparently always will. Nothing fancy about this strategy. That’s the lesson–or is it?
As retailers shrink away from diversity, the iconic American brand has taken the opposite route—and outpaced the market.
Some internet users have also accused AE of ripping off a 1980s Calvin Klein ad campaign starring supermodel Brooke Shields, ...
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Ted Cruz defends Sydney Sweeney, American Eagle 'good jeans' ad from 'crazy Left'Texas Sen. Ted Cruz is defending actor Sydney Sweeney from the “crazy left” after she received online backlash from American ...
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Did American Eagle apologize over Sydney Sweeney ad? Viral post explored as Beyonce Levi ad dragged into controversyAmidst the controversy surrounding Sydney Sweeney’s American Eagle ad, some netizens have slammed Beyonce’s Levi ad as well.
Collins, 58, has represented Georgia’s 10th congressional district since January 2023 and has branded himself as a strong ...
A digital ad campaign promoted by Common Cause Michigan is asking voters to reject citizen-only voting measures that, if ...
"The commercial shows us that capitalism will steal our lives and then find multiple ways to make a profit of our death..." ...
By Helen Coster and James Oliphant NEW YORK (Reuters) -Residents of Columbus, Indiana awoke last week to a yellow billboard ...
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