The overhaul for the company's top-selling snack brands comes as Health Secretary Robert F. Kennedy Jr. pushes Americans to ...

The snacking and beverage giant also plans to rebrand Lay’s and Tostitos to highlight a lack of synthetic additives and a ...

PepsiCo reported better-than-expected quarterly results on Thursday, driven by steady demand for its sodas and snacks in the ...

PepsiCo on Tuesday rebranded Aunt Jemima as Pearl Milling Company. The Aunt Jemima brand, usd on pancake mixes and syrups, was based on racial stereotypes. Pearl Milling Company products will hit ...

Although the rebrand is new, the Pearl Milling Company was founded in St. Joseph, Missouri in 1888 – a year before Aunt Jemima. The company is said to be “the originator of the iconic self ...

Yet, for many global brands, attempts to reimagine their identity have met with swift public rejection, underlining the ...

PURCHASE, NY. – Pearl Milling Co. is the new name of the Aunt Jemima line of products from PepsiCo, Inc. The company announced plans to rebrand the line of pancake mixes, syrups and other ...

Pepsi spends $1.2 billion on this rebrand, with the logo alone costing $1 million. We can't figure out why. ... While the product itself was doomed from the start, ...

The 2009 rebrand was really that bad. Like that exercise, the 2024 refresh includes a new logo and new packaging. And at first glance, it might look like, after all this time, PepsiCo was still ...

PepsiCo Inc (NYSE: PEP) announced Tuesday its Aunt Jemima brand pancake mix and syrup products will soon be sold under their new name, “Pearl Milling Company.” In a press release, PepsiCo said ...